Monday, April 11, 2011
What Amazon Can Do For YOU
I was surprised to learn how many opportunities Amazon provides for self publishing and Indie publishing. For the self publishers, there are programs such as Kindle Direct Publishing and CreateSpace. There are also more traditional Indie style publishing with Amazon Encore and The Domino Project (powered by Amazon). I had no idea Amazon did all this. I thought it was Buy, Sell, end of story. Boy was I wrong.
Here's the part that I thought was very helpful to authors (and another thing I had no idea about): your Author Page. We've all seen those Author Pages right? Where all the author's books are conveniently displayed? Well, that's not all the Author Page can do (keep this in mind when you are pubed--traditionally or self). On your Author Page, you can upload your books and book covers, announce tours and appearances, display your blog, display video, display a photo, and put up your Twitter feed (brand new). When you are pubed, be sure to communicate with your publisher if they will be doing this or if you should. A lot of people use Amazon now to get info about books and authors, and Amazon is a great place to display it all.
So, don't underestimate Amazon anymore. They are so much more than a convenient bookseller. They are a terrific example of how one company is changing with the changing tides.